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Drawer Paper Box With Design Logo
I. Core Definition and Features
A "Drawer Paper Box With Design Logo" refers to a packaging box that adopts a drawer-style structure, uses paper as the main raw material, and is printed with customized logo patterns or marks. It combines practicality with brand communication functions and is one of the common forms of commercial packaging. Its core features are as follows:
Structural Characteristics: Composed of two parts, an "outer box sleeve" and an "inner drawer". Items are taken and placed by pulling the inner drawer, which enables convenient opening and closing as well as good sealing performance. This effectively protects the items inside the box (e.g., preventing dust from entering).
Material Properties: Mainly made of paper materials such as cardboard, corrugated paper, and specialty paper. Different thicknesses can be selected according to load-bearing requirements (e.g., 250g white cardboard is suitable for light and small items, while 5-layer corrugated paper is suitable for items that need cushioning). It is both environmentally friendly and recyclable.
Brand Function: Logo design is the core added value. It can be presented through processes such as gold stamping, UV printing, and screen printing, which can enhance brand recognition and upgrade the packaging from a "protective tool" to a "brand promotion carrier".

II. Common Application Scenarios
Due to its combination of aesthetic appeal and practicality, this type of paper box is widely used in various industries. Typical scenarios include:
Cosmetics and Skincare Industry: Used for packaging lipsticks, eye shadows, sample sets, etc. Logos can be printed on the front of the drawer or the side of the outer box to enhance the high-end feel of the product (e.g., many domestic cosmetics brands use silver-stamped logos with drawer boxes to highlight delicacy).
Food Industry: Suitable for high-end snacks (e.g., hand-made chocolates, nut gift boxes), tea, pastries, etc. Paper materials meet food contact safety standards, and logo design can convey the brand image of "natural and high-quality".
Gift and Cultural and Creative Industry: Serves as a gift box for cultural and creative products such as notebooks, badges, and figurines, or as packaging for holiday gifts (e.g., Christmas and Mid-Autumn festival gifts). The drawer-style structure can enhance the sense of ritual when unpacking, and the logo strengthens the exclusive nature of the gift.
Electronics and Digital Industry: Used for packaging small digital accessories such as earphones, chargers, and smart bracelets. Paper materials are lightweight and can cushion slight collisions, and logo printing can reflect the brand's sense of technology or minimalist style.

Advantages and Suitable Brands
1. Core Advantages
Controllable Cost: Paper materials are cheaper than plastic and metal packaging, and the unit price can be further reduced when customized in large quantities, making it suitable for small and medium-sized brands.
Environmental Compliance: Paper is biodegradable or recyclable, which complies with global environmental policies (e.g., the EU's "Packaging and Packaging Waste Directive") and prevents brands from being penalized due to environmental issues.
Brand Communication: Customized logos can be repeatedly exposed during the user's unpacking, use, and storage processes, strengthening brand memory (e.g., Starbucks' drawer-style cup sleeve gift boxes, whose logos can be retained for a long time).
2. Suitable Brand Types
Mass consumer brands that focus on "cost-effectiveness" (e.g., affordable cosmetics and snack brands);
Sustainable brands that emphasize the "concept of environmental protection" (e.g., organic food and natural skincare brands);
Start-up brands that need "lightweight brand communication" (no high packaging costs are required to achieve logo exposure).